17 is a free mobile app similar to Periscope and Instagram designed by a Taiwan pop singer Jeffery Huang. It includes live video streaming, instant photo and video sharing functions. It is used in both iOS and Android smartphone systems.
The aim of 17 app is to create an “easy to use, instant to share, customer equality and interest sharing” content sharing platform. It was first launched in Apple App Store on 5 June 2015, and sooner in Play Store on 10 June 2015. and 28 September 2015 (Apple App Store) respectively. Recently, the app has been re-released in Apple App Store on 28 October 2015
Because the app featured many Asian celebrities and profit sharing incentives, it quickly became the most popular app in Taiwan, Malaysia, Hong Kong, Singapore and Indonesia with approximately 700 thousand daily active users.
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